Data & Analytics Engineering
Server-side tracking and identity resolution running inside your own warehouse (BigQuery); hashed, consented conversions to Meta and Google via CAPI.
EGGKNITE is a FinTech & wealth marketing agency for San Francisco FinTech brands, working as a senior, remote team. We rebuild your measurement layer inside your own warehouse — so ad platforms learn from real behavior without a single row of PII leaving your environment.
The difference is where the data lives.
The Bay Area sets the pace on AI and B2B SaaS, so buyers here are sophisticated and product-led. Standing out means proving pipeline efficiency and being the brand the models themselves cite. For FinTech brands here, the measurement layer runs inside your environment. Platforms get consented, hashed conversions and model scores — never the underlying records.
We audit the signal you are actually collecting, harmonize it into a warehouse-native single customer view, engineer the server-side and identity layer on top, then activate it: hashed conversions to Meta and Google via CAPI, and model scores as audiences.
We run as a distributed senior team, not a San Francisco storefront — so your budget buys operators and engineering instead of a downtown office. We work inside your own accounts, on PT hours, and most clients never needed us in the room to hit their numbers.
Server-side tracking and identity resolution running inside your own warehouse (BigQuery); hashed, consented conversions to Meta and Google via CAPI.
Propensity-to-fund and LTV models trained on warehouse data. Only scores and audiences are pushed to platforms.
Full-funnel media measured on incremental funded accounts rather than clicks.
Compliant nurture across research → application → funding, and CRO on the application flow itself.
We lead with architecture here rather than a logo. Our named public cases sit in adjacent high-consideration B2B — the transferable part is the measurement layer, and our Segment Select, Google and Meta partner status is the signal of data maturity that matters in this vertical.




































San Francisco's B2B SaaS and AI market shapes what FinTech brands here need. We run each channel as one connected system — here is that stack, mapped to San Francisco.
We map how fintech demand, tracking and CRM connect today, and where San Francisco spend and leads are leaking.
The measurement layer runs inside your environment. Platforms get consented, hashed conversions and model scores — never the underlying records.
We audit the signal you are actually collecting, harmonize it into a warehouse-native single customer view, engineer the server-side and identity layer on top, then activate it: hashed conversions to Meta and Google via CAPI, and model scores as audiences.
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